
Site Confidence is a member of the Website Performance Alliance (WPA), a group of companies focused on helping customers to improve the performance their sites. The WPA can identify your issues with a wide variety of market-leading tools and help you to solve them. In addition to Site Confidence's own services this includes: internal problem diagnosis; application performance optimisation; website acceleration; website strategy and design; and conversion/SEO strategy.
What is Website Performance Optimisation (WPO)?
Poor web performance can cost companies dearly:
- The 3 second rule: 50% of shoppers will wait 3 seconds or less before going elsewhere
- A 1 second delay in page load time = 11% fewer page views, 16% decrease in customer satisfaction, and 7% loss in conversions (Source; Aberdeen Group)
- Bad performing websites lead to higher operational costs, such as bandwidth or CDN costs. Poor performance can also lower spare capacity and raise hardware costs
- Performance is now a factor driving your SEO ranking
How the WPA can help?
Site Confidence’s core services help customers to address these issues by identifying performance issues and starting to diagnose the root causes. But we know that you need solutions too.
So we have partnered with several other companies, all best of breed in the UK in their field, to help you to solve each problem that we identify – and to offer you a broader set of services to optimise the performance of your entire site. Please visit www.websiteperformance.org.uk for more information.