Real User Monitoring
All users on all pages
Web owners need 'synthetic' or 'active' monitoring because its consistent, repeatable testing identifies how the key parts of their site are performing for an average user. Our real user monitoring service, Organic, offers the perfect complement to that: by tracking every user on every page, it can highlight whether some user segments might still be let down, and help you to optimise your site for everyone.
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Data capture flexibility
We offer two very different data capture methodologies to suit your implementation and performance needs. Our 'passive' appliance-based solution records all traffic from behind your firewall – ideal for those who’d prefer not to modify their code. Alternatively, customers can insert a Javascript tag on to their web pages, ideal if your site is hosted by a third party for example.
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Business impact analysis
By marrying performance information with user data, Organic can help companies to identify the business impact of poor availability or speed. It can show how many users were affected by specific issues. Furthermore, you can assess the importance of performance failures by segmenting those users (perhaps by geography, browser, device, operating system or behavioural type such as online buyers versus ‘surfers’), and prioritise solutions accordingly.
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What you get
Organic delivers actionable information through a variety of means: an online results portal, emails and SMS alerts. The key is to work with us to focus on the performance information and metrics that are vital to you. Real user monitoring generates a very rich set of data. Our standard reports provide the information most commonly asked for. But you can then tailor that further by querying the data to hone in on what’s most valuable to your business.
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